Trade research :
- Censuses in 31 top Ukrainian cities since 2001
- Price & distribution checks for most FMCG brands
- Vast databases with user friendly interfaces
- Investigating possibilities of retail audit panel set-up
- Strategic business recommendations on presence in retail channels
Consumer research:
- Quantitative surveys on different audiences for different industries (from direct sales to pharmaceuticals)
- Qualitative research (focus group discussions, in-depth interviews,expert opinion polls)
- Special types of analyses to define target audiences for a product
- Development of consumer tracking studies as a syndicated project for all companies in one industry
- Marketing intelligence & action plan development
Data mining from databases
Marketing intelligence
Desk research
Strategic business analysis |
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